Senior Director, Product Marketing, Platforms and Business Continuity
As Senior Director of Product Marketing for Platforms and Business Continuity, Christophe Bertrand is responsible for spearheading the expansion of Hitachi Data Systems’ core platforms (USP-V, USP-VM, AMS, SMS, Data Networks) as well as its Business Continuity software products and solutions in the fast-growing data protection market. He started his career in the systems integration and software business, and moved the storage industry over 10 years ago, with a focus on product management and product marketing. Christophe has authored many articles on Disaster Recovery and data protection technologies, and has spoken at many Business Continuity, analyst and storage industry events. Previously, at Maxtor’s Network Attached Storage division, Christophe focused on creating, managing and marketing replication and backup solutions with leading vendors such as VERITAS and Legato Systems.
Prior to Maxtor, Christophe was Senior Product Marketing Manager at VERITAS, where he led efforts to expand VERITAS Software’s products in the fast-growing and relatively untapped desktop and mobile laptop data protection market. This included planning of new products and features; devising marketing activities; developing all out-bound messaging and sales tools; and evangelizing new technologies for desktops and mobile laptops. At Legato Systems from 1998 to 2000, Christophe managed external product marketing activities for the flagship product of Legato’s data protection and management group.
Christophe earned a joint bachelor’s degree (with honors) in European business administration from Middlesex University (U.K.) and a Maitrîse from the Reims Business School (France) in 1992. In 1994, Christophe earned his master’s degree in business administration from the University of Bradford Management Centre (U.K.). Christophe has lived and studied in several European countries prior to moving to the United States in 1997. He is fluent in English, Spanish and French.
